We prepare entrepreneurs + business leaders
to stand out with a unique message in their market,
while staying true to themselves
and their vision.

Client Stories


Rachel Davey
Executive Director, The Haven

“Soulful Brand took us through a process that was like an archeological dig, unearthing our core as a community. We now have a revitalized sense of who we are and the unique role we play in the world. We know how to talk about our work in a relatable and authentic way.”

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Tony Vassiliev
Co-Founder & CEO, Gauge Mobile

“Once we shifted our conversations with investors and potential clients to be around personal connection and a shared vision, we were able to develop a great partnership and get acquired by an organization that took our innovation under their wing.”

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Cara Jones
CEO, Storytellers For Good

“Communicating my business is now energizing and inspiring. I was able to crowdfund my business and establish a team that was aligned around the vision.”

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Recent Articles

When In-Between: Reconnect with Who You Are (For Consultants)

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Some years ago, my business partner, Matthew Sloane, and I had just come out of a sales call with a potential client and were asking ourselves a typical question: “Will…

Why Marketing Communication Challenges Can’t Always Be Solved with a New Website (part 2 of 2)

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In part 1, we outlined the tendency for organizations to head right to a new website before understanding how they’re unique in the marketplace. We also uncovered what happens with…

Why Marketing Communication Challenges Can’t Always Be Solved with a New Website (part 1 of 2)

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If you see the potential of what a website can be, you might imagine how a new website could lead to objectives like: an increase in sales a competitive distinction…

The Choice to Follow Marketing Advice (or Not)

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I’ve been studying an aspect of marketing recently. So I’m in a learning mode and curious to soak up what people have to say. An opportunity to learn appears, and…



RYAN RIGOLI, co-founder / Soulful Brand

Why does internal resonance matter in the branding & messaging process?

Our Story >>