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We prepare entrepreneurs + business leaders
to stand out with a unique message in their market,
while staying true to themselves
and their vision.

 

Whether you want to attract the best-fitting customers, build new partnerships, or pitch potential investors, creating an authentic connection is paramount. And for your marketing to be more authentic, it must come from a deep sense of what you stand for. That’s where we come in: getting you internally clear and aligned around your brand, so that your marketing engages more of the right people.

Client Stories

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Rachel Davey
Executive Director, The Haven

“Soulful Brand took us through a process that was like an archeological dig, unearthing our core as a community. We now have a revitalized sense of who we are and the unique role we play in the world. We know how to talk about our work in a relatable and authentic way.”

Full story >>

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Tony Vassiliev
Co-Founder & CEO, Gauge Mobile

“Once we shifted our conversations with investors and potential clients to be around personal connection and a shared vision, we were able to develop a great partnership and get acquired by an organization that took our innovation under their wing.”

Full story >>

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Cara Jones
CEO, Storytellers For Good

“Communicating my business is now energizing and inspiring. I was able to crowdfund my business and establish a team that was aligned around the vision.”

Full story >>

Recent Articles

Great testimonials

The Art of Gathering Great Testimonials

| Articles, Organizations | No Comments

In our work with organizations, we often do a messaging audit up front to get a sense for how our clients are communicating online. One area of review is: what…

A Space for Visionary Women

| Articles, Client Journeys | No Comments

Michelle walks to the Ocean, a mere 5 minutes from her home in Santa Cruz, California. The waves are crashing on big boulders, leaping over the cliffs and into the…

When In-Between Clients: Remember Who You Are

| Articles, Reflections | No Comments

Some years ago, my business partner, Matthew Sloane, and I had just come out of a sales call with a potential client and were asking ourselves a typical question: “Will…

Building Brand Alignment Before Building a Website (part 2)

| Articles, Organizations | No Comments

In part 1, we outlined the tendency for organizations to head right to a new website before understanding how they’re unique in the marketplace. We also uncovered what happens with…

 

WHAT WE BELIEVE

RYAN RIGOLI, co-founder / Soulful Brand

Why does internal resonance matter in the branding & messaging process?

Our Story >>